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Objective:
To inform and increase the awareness of your company/business to the
Albanian Community that can listen and is close to Radio JETA.
Strategy:
We will do anything to bring your available products and services as
close as possible to the Albanian Community. Our main way of doing this
is through promoting your business on air on the radio. Another main
strategy is through sponsoring a JETA event.
Coverage:
Radio JETA reaches an exclusive audience covering at least four states:
Illinois, Wisconsin, Indiana and Michigan. We are soon to be broadcasted
live online as well, with more hours and world wide coverage. Here's a
geographic map of our coverage. Click on the map to see a larger image.
As of September 2005, Radio JETA started broadcasting online as well,
with world wide coverage and 24 hours of broadcasting.
JETA is Midwest's Exclusive Albanian Radio Station:
This means you are reaching an audience that can not be reached on any
other Chicago Radio Station! Our listeners set their radio stations on
750 AM for full two hours, because we are the ONLY daily Albanian Radio
Station in the Midwest.
JETA plays both new Top Hits as well as All Time Favorites:
What that means for you is the opportunity to reach a wider range of
young and old audience!
JETA is a promotionally active station!
We do tons of promotions, and they work! Our listeners can and will
respond to your offer.
JETA hosts at least 2 big concerts throughout the year!
This means JETA gathers anywhere between 1,500 to 3,000 people a night
at a venue bringing the best of the best Albanian singers that the
audience wants to hear. What this means to you, is that you will be
closer than ever to your individuals.
JETA is celebrating 4 years as Chicago's Daily Albanian Radio
Station!
What this means to you, is the opportunity to tap into the relationship
we have built with our audience! Our listeners trust the businesses we
send them to!
Why Advertise with JETA?
Albanian Population in the following states:
|
State |
Population |
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Illinois |
7,000 |
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Michigan |
16,000 |
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Wisconsin |
2,500 |
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Indiana |
400 |
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· According
to Census 2000, this is the data of all registered Albanians
from Albania. |
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· However,
50% of the Macedonian registered population in the Census
has Albanian ancestry. Total Macedonian population
throughout the four above mentioned states is 15,800. This
adds another 8,000 Albanians. |
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· Albanians
from Kosovo are registered as Yugoslavians in the Census.
The Yugoslavian population totals to 57,000 throughout the
four states mentioned above. We are confident that at least
20% of this population has Albanian Ancestry as well, adding
another 11,000 Albanians. |
CONSERVATIVE ESTIMATE:
26,000+8,000+11,000=45,000 Albanian Listeners |
Source:
Census 2000
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